AthenaHQ GEO Tool Alternative

Athena for frequent tracking.

Athena for frequent tracking.
Chosenly for positioning & support.

Chosenly for positioning & support.

Athena and Chosenly are great! Both have features most other tools lack like: Automated content creation & listicle outreach. Chosenly's plan starts at $400. Athena's plan's start at $295, but you'll need to upgrade to higher tiers to really make use of Athena. So they're also priced similarly.

Chosenly helps LLMs pick you over competition by helping you tweak your positioning, which Athena doesn't.

You only get dedicatd support in Athena's enterprise plans, whereas even the lowest plans of Chosenly get that.

Teams using Chosenly

Assured
Convert
SuperTokens
TALENTGUARD
Zluri
Simetrik

Teams using Chosenly

Assured
SuperTokens
Zluri
Convert
TALENTGUARD
Simetrik

Teams using Chosenly

Assured
Convert
SuperTokens
TALENTGUARD
Zluri
Simetrik

Factor 1 : What prompts do I even track? (Set up)

Factor 1 : What prompts do I even track? (Set up)

Factor 1 : What prompts do I even track? (Set up)

Athena suggests base prompts or seed phrases based on domain, but that’s exactly where most people get stuck. But there is not much help to know what’s worth tracking? What will actually move the needle?

At Chosenly, we’ve spent a lot of time making sure you only track what truly matters (BoFU prompts). We help you focus on the right prompts, topics, and signals that actually impact your business, not just the ones that look good on a report.

Athena provides frequent tracking of the prompts, which should take care of the statistical significance of the data. Chosenly handles statistical significance by running the variation of the prompts.

Chosenly
Athena

Purpose-built for B2B companies

Purpose-built for B2B companies

Automatically finds keywords and topics to track

Automatically finds keywords and topics to track

Suggest prompts from keywords, URLs, & brand info

Suggest prompts from keywords, URLs, & brand info

Factor 2 : What should I do? (Insights)

Factor 2.1 : Do LLMs find my brand for purchase intent searches?

Factor 2.1 : Do LLMs find my brand

Factor 2.1 : Do LLMs find my brand for purchase intent searches?

To make sure your brand gets considered to be recommended, it needs to be mentioned in the URLs LLMs use to generate the answers. For this, either you can create the content that LLMs refer to, or you can get mentioned in the 3rd-party URLs being cited today.

For content creation, Athena just gives you a dump of stats on the prompts you want to track, without making it clear what to do with it. Chosenly helps you prioritize what to create, gives you content briefs based on top cited pages, and creates the first draft of the page for you.

Chosenly
Athena

Makes content creation recommendations

Makes content creation recommendations

Makes content updation recommendations

Makes content updation recommendations

Recommends which URLs to reach out to

Recommends which URLs to reach out to

Recommends who in those companies you should reach out to

Recommends who in those companies you should reach out to

Makes content creation recommendations

Makes content creation recommendations

Makes content update recommendations (basic)

Makes content update recommendations (basic)

Citation intelligence (enterprise plan only)

Citation intelligence (enterprise plan only)

Chosenly's Screenshot:What content should I create?

Chosenly's Screenshot:What content should I create?

Chosenly's Screenshot: Content to create?

Athena's dashboard screenshot:

Athena's dashboard screenshot:

Athena's dashboard screenshot:

Profound doesn't have features to help

B2B companies with this

OtterlyAI doesn't have features to help

B2B companies with this

Product snapshot not publicly available

Factor 2.2 : Once they know about you and competitors, who do LLMs recommend?

Factor 2.2 : Once they know about you and competitors, who do LLMs recommend?

LLMs take decisions on who to recommend based on (1) what they believe a good company looks like, (2) what companies in your space highlight about yourself, and (3) the criteria the buyer adds to the prompt.

Athena doesn't support this. Chosenly helps find this information, shows where you're weak/strong, and helps you win each criteria.

Chosenly
Athena

Criteria Mapping (to show which brand is recommended)

Feature mapping (to show which features you seem to lack)

Reveals why LLMs prefer one company over another

Doesn't support this at all

Chosenly's Criteria Mapping

Chosenly's Criteria Mapping

Chosenly's Criteria Mapping

Athena's dashboard screenshot:

Athena's dashboard screenshot:

Athena's dashboard screenshot:

Profound doesn't have features to help

B2B companies with this

OtterlyAI doesn't have features to help

B2B companies with this

Product snapshot not publicly available

Factor 3: How easy is it to do the work? (Execution)

The GEO/AEO space is still so new that most teams don’t have dedicated resources for it yet. So once you know what to do, most teams struggle to get the work done.

Both Athena & Chosenly do a good job, but Chosenly has a slight edge, as the priority action items and content creation are B2B focused, so they would work best for the B2B industry.

Factor 3.1 : Content creation

Factor 3.1 : Content creation

Chosenly
Athena

Automated content draft creation

Automated content draft creation

Provides B2B content editors on demand to polish the content

Provides B2B content editors on demand to polish the content

Automated content draft creation

Automated content draft creation

Chosenly Screenshot: Content creation

Chosenly Screenshot: Content creation

Chosenly's Screenshot: Content to create?

Athena's dashboard screenshot:

Athena's dashboard screenshot:

Athena's dashboard screenshot:

Profound doesn't have features to help

B2B companies with this

OtterlyAI doesn't have features to help

B2B companies with this

Product snapshot not publicly available

Factor 3.2 : 3rd-party listicle outreach

Factor 3.2 : 3rd-party listicle outreach

Chosenly
Athena

Shows citation data



Shows citation data



Helps prioritize outreach (on frequency & type of page)



Helps prioritize outreach (on frequency & type of page)



Finds contacts



Finds contacts



Creates outreach messages



Creates outreach messages



Provides a team to do the outreach on your behalf

Provides a team to do the outreach on your behalf

Shows citation data (URLs, competitor mentions, etc)

Shows citation data (URLs, competitor mentions, etc)

Helps prioritize outreach (on frequency of cited sources)

Helps prioritize outreach (on frequency of cited sources)

Finds contacts

Finds contacts

Creates outreach messages

Creates outreach messages

Chosenly's Dashboard

Chosenly's Dashboard

Chosenly's Dashboard

Athena's dashboard screenshot:

Athena's dashboard screenshot:

Athena's dashboard screenshot:

Profound doesn't have features to help

B2B companies with this

OtterlyAI doesn't have features to help

B2B companies with this

Product snapshot not publicly available

Factor 3.3 : Others

Factor 3.3 : Others

Chosenly
Athena

Email support

Email support

Slack support (for all plans)

Slack support (for all plans)

Dedicated CSMs (for all plans)

Dedicated CSMs (for all plans)

Done-for-you implementation (extra fee)

Done-for-you implementation (extra fee)

Email support

Email support

Slack support (for enterprise plan only)

Slack support (for enterprise plan only)

Dedicated CSMs (for enterprise plan only)

Dedicated CSMs (for enterprise plan only)

See How The Two Platforms Stack Up

Compare everything from analytics and insights to usability and support, and find which platform aligns with your goals.

Plans

Pricing

$400/month

$295/month (base plan)

$295/month

$295/month (base plan)

Features

Multi-Region & Multi-Product Line Support

Single

Partial (Only Multi- Region)

Bias & Hallucination Detection

Enterprise Security Standards

Coming Soon

No Proof

Role-Based Access Control

Dedicated Success Team

Automation

Analytics & Insights

Competitor Visibility Tracking

Top LLM Recommendation Tracking

Misrepresentation Tracking

Team-Specific Capabilities

PR Teams

What to Say (Messaging Guidance)

No Proof

No Proof

Which PR Sites to Target

Impact of PR on AI Visibility

No Proof

No Proof

Competitor PR Tracking

No Proof

No Proof

Integration with PR Tools

No Proof

No Proof

Content & SEO Teams

Content Gap Analysis

Content Strategy Recommendations

Content Briefs

Content Creation (Done for You)

Content Refresh Opportunities

Brand & Legal

Track Misrepresentations

Source of Misrepresentations

Brand Perception Analysis

Competitive Perception Mapping

Industry-Focused Capabilities

E-commerce Trend Insights

ChatGPT Shop Tracking

B2B Criteria Mapping

B2B Prompt Generation

Ease of Setup & Support

Ease of Setup

Easy

Consultation Access

Email Support

No Proof

No Proof

Chat Support

Dedicated CSMs

Consulting Calls

No Proof

No Proof

Done-For-You Services (DFY)

B2B teams winning AI Search with Chosenly

Improved rankings, higher AI visibility share, and revenue from AI Search

Improved rankings, higher AI visibility share, and revenue from AI Search

Bryan Knight
Joan Wallace
Amanda Reed
Judy Nguyen

Content, SEO, Product marketing, and Marketing generalists are happily using Chosenly.com

Bryan Knight
Joan Wallace
Amanda Reed
Judy Nguyen

Content, SEO, Product marketing, and Marketing generalists are happily using Chosenly.com

Bryan Knight
Joan Wallace
Amanda Reed
Judy Nguyen

Content, SEO, Product marketing, and Marketing generalists are happily using Chosenly.com

Everything you need to have a first-mover advantage in AI Search

About image
About image

Your brand's AI Search visibility

Competitor's AI Search Performance

Your brand's AI Search visibility

Automation to acquire citations

LLM-optimized content drafts

Efforts to impact numbers for AISO

About image
Your brand's AI Search visibility
Your brand's AI Search visibility
Competitor's AI Search Performance
Competitor's AI Search Performance
Your brand's AI Search visibility
Your brand's AI Search visibility
Automation to acquire citations
Automation to acquire citations
LLM-optimized content drafts
LLM-optimized content drafts
Efforts to impact numbers for AISO
Efforts to impact numbers for AISO
About image
About image

Works with the tools you already use

Chosenly connects with your existing search and analytics stack

More Coming Soon

Connects seamlessly with your marketing stack

Integrates with your analytics and CRM tools to give you a complete picture of your AI Search data

More Coming Soon

Connects seamlessly with your marketing stack

Integrates with your analytics and CRM tools to give you a complete picture of your AI Search data

More Coming Soon

Connects seamlessly with your marketing stack

Integrates with your analytics and CRM tools to give you a complete picture of your AI Search data

More Coming Soon

Make AI Search your growth channel with Chosenly

Make AI Search your growth channel with Chosenly

Book a Demo

Frequently asked questions

Frequently asked questions

How is Chosenly different from Athena?

How is Chosenly different from Athena?

How is Chosenly different from Athena?

How is Chosenly different from Athena?

How does prompt setup differ between Athena and Chosenly?

How does prompt setup differ between Athena and Chosenly?

How does prompt setup differ between Athena and Chosenly?

How does prompt setup differ between Athena and Chosenly?

Does Athena guide me on what actions to take?

Does Athena guide me on what actions to take?

Does Athena guide me on what actions to take?

Does Athena guide me on what actions to take?

Which tool is stronger for B2B positioning and messaging?

Which tool is stronger for B2B positioning and messaging?

Which tool is stronger for B2B positioning and messaging?

Which tool is stronger for B2B positioning and messaging?

Who provides better support?

Who provides better support?

Who provides better support?

Who provides better support?